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Andre Forrester’s Thoughts and Creations
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The Subdomain Trap
Post 1 of 8 yourstore.yourplatform.com isn’t a brand. It’s a billboard for someone else’s. When a user publishes their work on your platform — a store, a portfolio, a site — and it lives at theirname.yourplatform.com, who owns that digital address? You do. Not them….
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